Sure, I use to do this when I was emotional trading TST because I grew up such a fan of Jim Cramer. Glad I am out of that now.

Hope is dangerous in buying stock. I would make sure there are clear signs of bounce back, not just hope or desire on your part. Verify those with others as well. It does not have to be trendy news but you should not be trying to assume to much or making farfetched connections.