I don't like either of these stocks. Long term downtrends happen for a reason and turnarounds are not typically fast or assured. I see one major similar problem that both of these companies share and that is one called a "moat". Their products are easily and currently being produced by other companies for less money and good reviews. The one thing that could potentially happen but in no way is assured would be getting acquired. Not sure about fitbit's chances but you mentioned management of gopro and you are somewhat right. They have an egotistical CEO that it seems would rather drive the company out of business before allowing a sale. There are so many other good stocks in the price range that would be much more deserving of your money. Just an IMHO. Could be wrong...