NXTD NXT-ID, Inc.

NXTD News Jan 21, 2014

Mobile Biometric Company NXT-ID, Inc. to Team With the John F. Welch College of Business at Sacred Heart University
Business School Students to Participate in Marketing Studies and Initial Testing of the Wocket(TM), NXT-ID's Next Generation Biometrically Secure Smart Wallet



NXT-ID Inc., (OTCQB: NXTD), a biometrics company focused on the growing m-commerce market, announces it will be doing a joint project with students at the John F. Welch College of Business at Sacred Heart University in Fairfield, CT to assist with the marketing roll out of its next generation smart wallet, the Wocket™.

The Wocket™ is a new biometrically secure smart wallet designed to replace the traditional wallet and the number of cards consumers carry. Its dynamically programmable magnetic stripe, NXTCard can replace more than 100 cards and can include medical records, ID, coupons etc. that are currently kept in a wallet, with one single secure card.

In the initial phase of the project, students will research the market, the competition, and consumer trends related to the Wocket. The second part of the project will be primary research (surveys and focus groups) on the product, its features, possible marketing positioning and pricing and the final phase will be live on campus testing.

"We are delighted to be announcing this collaboration with the John F. Welch College of Business," said Mr. Gino Pereira, CEO of NXT-ID, Inc. "It is particularly relevant as one of our initial target group of customers for the Wocket are college students and campuses where there is a unique combination of open loop and closed loop payment systems combined with a particular need for security with access control to buildings."

"We are looking forward to working with Nxt-ID and their innovative technology," said Kwamie Dunbar, assistant professor of Finance at the John F. Welch College of Business. "This gives our students the type of real life hands on experience that the College prides itself on."

On January 25, 2006, Jack Welch, the former Chairman and CEO of General Electric, gave an endowment and his name to Sacred Heart University's College of Business, which is now known as the John F. Welch College of Business.

About the John F. Welsh College of Business

The John F. Welch College of Business at Sacred Heart emphasizes core business skills and knowledge, communications skills, and ethics. We stress hands on learning, understanding of the global marketplace, and state-of-the-art technology. The College enrolls over 950 students in undergraduate and graduate degree programs and the faculty consists of more than 40 professors, who are recognized scholars and experienced practitioners in the business world.

About NXT- ID Inc. - Mobile Security for a Mobile World

NXT-ID, Inc.'s (OTCQB: NXTD) innovative MobileBio™ solution mitigates consumer risks associated with mobile computing, m-commerce and smart OS-enabled devices. The company is focused on the growing m-commerce market, launching its innovative MobileBio™ suite of biometric solutions that secure consumers' mobile platforms led by the Wocket™, a next generation smart wallet designed to replace all the cards in your wallet, no smart phone required. The Wocket works anywhere credit cards are accepted and only works with your biometric stamp of approval.

NXTD News +.01 $4.99

Biometrically Smart Wallet Technology Takes Aim At Target Market With Impending Release

Tech industry and Biometrics sector set for growth with breakthrough technology developments: NXT-ID, Inc. (OTCQB: NXTD) , Blackberry Limited BBRY, NQ Mobile Inc. NQ, Apple Inc. AAPL and NII Holdings Inc. NIHD

NXT-ID, Inc, (OTCQB:NXTD), a biometrics company focused on the growing m-commerce market, announces it will be doing a joint project with students at the John F. Welch College of Business at Sacred Heart University in Fairfield, CT to assist with the marketing roll out of its next generation smart wallet, the Wocket™. The Wocket™ is a new biometrically secure smart wallet designed to replace the traditional wallet and the number of cards consumers carry. Its dynamically programmable magnetic stripe, NXTCard can replace more than 100 cards and can include medical records, ID, coupons etc. that are currently kept in a wallet, with one single secure card. In the initial phase of the project, students will research the market, the competition, and consumer trends related to the Wocket. The second part of the project will be primary research (surveys and focus groups) on the product, its features, possible marketing positioning and pricing and the final phase will be live on campus testing.

To read the full press release, please click here: http://www.fnmprofiles.com/profiles-nxtd.php

"We are delighted to be announcing this collaboration with the John F. Welch College of Business," said Mr. Gino Pereira, CEO of NXT-ID, Inc. "It is particularly relevant as one of our initial target group of customers for the Wocket are college students and campuses where there is a unique combination of open loop and closed loop payment systems combined with a particular need for security with access control to buildings." "We are looking forward to working with Nxt-ID and their innovative technology," said Kwamie Dunbar, assistant professor of Finance at the John F. Welch College of Business. "This gives our students the type of real life hands on experience that the College prides itself on."

Blackberry Limited BBRY a world leader in mobile communications, recently announced that it intends to divest the majority of its real estate holdings in Canada. In partnership with CBRE Limited, BlackBerry intends to strategically divest the majority of its commercial real estate portfolio through a combination of sale-leaseback and vacant asset sales. The properties to be offered for sale comprise over 3 million square feet of space.

NQ Mobile Inc. NQ, a leading global provider of mobile Internet services, and Sprint S have signed a definitive agreement for NQ Mobile to collaborate and deliver the next generation of Sprint ID, powered by NQ Live™, on all new Sprint Android-powered smartphones in the U.S. market later this year. Unlike a standard wallpaper or third-party launcher, NQ Live is an engaging mobile desktop that will change the way consumers use their connected devices.

Apple Inc. AAPL recently announced iBooks? Textbooks and iTunes U? Course Manager are expanding into new markets across Asia, Latin America, Europe and elsewhere around the world. iBooks Textbooks bring Multi-Touch™ textbooks with dynamic, current and interactive content to teachers and students in 51 countries now including Brazil, Italy and Japan; and iTunes U Course Manager, available in 70 countries now including Russia, Thailand and Malaysia, allows educators to create and distribute courses for their own classrooms, or share them publicly, on the iTunes U app. "The incredible content and tools available for iPad provide teachers with new ways to customize learning unlike ever before," said Eddy Cue, Apple's senior vice president of Internet Software and Services. "We can't wait to see how teachers in even more countries will create their new lesson plans with interactive textbooks, apps and rich digital content."

NII Holdings Inc. NIHD a provider of differentiated mobile communication services operating under the Nextel brand in Latin America, recently announced that PRIP™, its advanced Push-to-Talk (PTT) app, is now available on the iPhone in the United States. Built upon Motorola Mobility's PTT technology, PRIP offers users real-time, instant, unlimited communication using 3G, 4G or Wi-Fi to other PRIP subscribers and Nextel users anywhere in the U.S. The app is available for download on the Apple App Store or Google Play for the low introductory cost of US$1.99, with the first month free. "We are excited to expand PRIP to iOS, bringing true push-to-talk capabilities to more users in the U.S.," said Greg Santoro, executive vice president, chief strategy and marketing officer for NII Holdings. "As our customer demands evolve and new devices enter the marketplace, it is important we continue to expand our offerings to meet their needs."

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Article just released in MobileIDWorld.com!

Getting Them Started Young: NXT-ID Enlists Business Students For Wocket Marketing


http://mobileidworld.com/getting-the...ket-marketing/

This is going to be the year that sees viable alternatives to the old leather pouches and golden clips (if people still use those) that we use to carry around our money, identification and various (and multitudinous) payment cards. There are a number of digital wallet solutions set to compete for a place in your pocket later this year and they all have their own strengths and weaknesses.

I’ve argued in the past that the success this kind of solution hinges on the proper balance of security versus convenience. Though all of the digital wallets are coming to serve the same purpose, each one has a different idea of how secure it should be.



Another big part of the coming War of the Wallets is marketing. Just take a look at any of the websites set up to introduce the technology, or subscribe to the term “m-commerce” through a search alert service and you will see: the consumer market is being aggressively targeted with digital wallet PR.

NXT-ID announced this week that it will be conscripting the nation’s youth in the battle of the bulging wallet, teaming up with the John F. Welch College of Business at Sacred Heart University to participate in marketing studies and the initial testing of the Wocket biometric smart wallet.

This is a calculated move on the company’s part. According to NXT-ID CEO Gino Pereira, “It is particularly relevant as one of our initial target group of customers for the Wocket are college students and campuses where there is a unique combination of open loop and closed loop payment systems combined with a particular need for security with access control to buildings.”

The partnership will manifest in three stages: market research, product research and live testing. Part one will entail students researching the Wocket’s competition, the market landscape and consumer trends, while part two will see them conducting surveys and focus groups. Finally, the product will undergo live testing on campus.

The Wocket secures all kinds of separate data via biometrics on a single reprogrammable mag stripe card. Not just credit cards, the Wocket can store medical records, ID and a variety of coupons. This dynamic device seems to be targeted at the right market, considering students are regularly required to submit student ID documents and use a range of on-campus only service cards that would otherwise clutter a traditional wallet.

Most importantly however, this serves as an educational project, giving young people hands on experience with the product and with the marketing industry.

As Kwamie Dunbar, assistant professor of Finance at the John F. Welch College of Business, states: “This gives our students the type of real life hands on experience that the College prides itself on.”

About NXT- ID Inc. – Mobile Security for a Mobile World

NXT-ID, Inc.’s (OTCQB: NXTD) innovative MobileBio™ solution mitigates consumer risks associated with mobile computing, m-commerce and smart OS-enabled devices. The company is focused on the growing m-commerce market, launching its innovative MobileBio™ suite of biometric solutions that secure consumers’ mobile platforms led by the Wocket™, a next generation smart wallet designed to replace all the cards in your wallet, no smart phone required. The Wocket works anywhere credit cards are accepted and only works with your biometric stamp of approval.

Visit The WOCKET website at: http://www.thewocket.com/

NXTD News! Jan 28, 2014

NXT-ID (NXTD) - Increasing Intrinsic Value (IV) Estimate After Company Completes New Accretive Financing Round


http://www.marketwired.com/press-rel...td-1873290.htm

SoundView Technology Group: NXT-ID (OTCQB: NXTD) has effectively raised an additional round of capital that will come in two tranches -- $1.35M less expenses up front and another $4.4M from likely warrant exercises. The proceeds will aid the company in further development and the commercial launch of their innovative digital wallet (The Wocket).

In an unusually shareholder-friendly move founding members of the management team elected to surrender shares to offset the additional shares need for new investment capital. Few, if any, company managements go to such lengths to put shareholders first.

Thanks to this decision an adjustment to our intrinsic valuation (IV) model results in an increase from $10.93 (published in December 2013) and our new IV estimate of $11.51.

Market forces continue to favor adoption of digital wallet technologies and NXT-ID is certainly one of the leading contenders for what will be a commercial market in 2014.

Our full note is available for download here:
http://s3.amazonaws.com/Published_Re...E_JAN_2014.pdf



About SoundView Technology Group

We are an independent advisory and research firm specializing in emerging technologies as they reach commercialization. Our proprietary research and modeling work provides valuable information for company management teams and investors in these emerging opportunities. We regularly publish our findings across a variety of channels including all the major retail and institutional information outlets. SoundView is based in Boston, Massachusetts with locations in New York and Connecticut.